Email marketing is one of the top ways to reach out to your growing target audience. Though the most common method is to include a ‘Sign Up’ form on your website and blog pages, there are plenty of other ways to reach out to a growing audience.
Listed below are 4 unique ways to grow your email marketing list:
Social Media Profile
Although you no doubt have a number of social media pages that include links to your sign up form, have you considered including the same link on your profile page? All social media accounts have an ‘About Us’ section or profile page, so don’t miss out on this opportunity to reach out to an even bigger audience.
With more than 70 million users it is certainly worth your while using Pinterest to grow your email marketing list. Pinterest is a visually-orientated website and is therefore the ideal place to attract potential subscribers. With an engaging and enticing pin you can quickly and easily lead users to your sign up form. When adding a pin take advantage of the description box to further encourage users to click through.
Email Signature
How many emails do you send on a daily basis? If your answer is ‘plenty’ then you should definitely consider incorporating a link to your sign up form into your email signature. It’s highly likely that you email people from all walks of life within a given day, so don’t miss out on this opportunity to spread the word about your business.
Videos
Videos are a fantastic way to showcase your products or services. Creating videos is a great way to engage with users and maintain their attention for longer. At the end of your videos you should include a URL link to your sign up form. You can also include a note, speech bubble or box on every YouTube video that you create inviting users to sign up to your mailing list.
Better Growth = Better Results
Growing your email list should be one of your main business priorities – after all, a high quality, responsive email list is critical for successful email marketing. By adopting all or even some of the above mentioned lists you will be able to collect a stronger, more engaged email list.